By Bonnie Stanard
In a recent email that came
across my desk, Amazon makes another pitch to writers. It offers Kindle Scout, “a reader-powered publishing program for new,
never-before-published books.”
According to Amazon’s offer, readers will vote to decide the author to be published and rewarded with a handsome advance.
What you may not notice in
the details of the offer is that you must give up all e-Book and audio rights
to the book. You can get them back if your book remains unpublished or if it
earns less than $500 in royalties in a year.
An even more subtle control
is presented as a distribution enhancement: “Your
book will be enrolled into Kindle Unlimited, the Kindle Owners' Lending
Library...”
I have a love-hate
relationship with Amazon. Every day, I’m grateful that it has given us
createspace and the opportunity to self-publish books. This has blown open the
closed doors of elite publishers in NYC. Amazon has also given readers a voice
in critiquing books, expanding the world of reviews.
However, as Scott Timberg
in Salon magazine points out, there are reasons to be wary of
Amazon, among them:
1. It has closed not just chain bookstores, but has devastated the indies.2. It is destroying the profession of author by undercutting advances and royalties.3. It has a near monopoly in bookselling.
Kindle
Unlimited and Kindle Owners’ Lending Library (KOLL) are two reasons Amazon is
destroying our profession. These two programs alone take a whopping cut in
authors’ royalties. They are subscription services offering readers access to
unlimited choices of books. In Kindle Unlimited, subscribers can download an
unlimited number of books by paying a monthly fee. In KOLL subscribers may
“rent” one book a month with no due date (is this not buying the book?).
To be fair, Amazon isn’t
the only one doing this. Two others that come to mind are Oyster and Scribd. Furthermore,
Amazon is merely taking to books what Spotify and other streaming services have
taken to music.
But look at the turmoil in
music because of streaming services that have cut into artists’ income. In an
article in Fast Company, Jonathan
Ringen writes, “Many artists have stopped depending on revenue from recorded
music altogether, focusing on touring and merchandise, which they can control.”
This is an effect of streaming services such as Rdio, Deezer, Amazon Prime
Music, AppleMusic, and Google Play.
Can you imagine authors
turning to tours and merchandise to make a living? If subscriber services
continue and become the standard for distribution, they may prove that what
goes around comes around, i.e. books will only be produced by affluent writers
who can afford to work without compensation.
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